Growth of mutual fund Industry in Tanzania; opportunities and challenges: A case of Unit Trust of Tanzania and Dar es salaam Region.
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Date
2015
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Mzumbe University
Abstract
The main objective of this study was to examine the challenges and opportunities for the growth of mutual fund industry in Tanzania. More specifically the study was guided by three specific objectives namely; to examine the relationship between Opportunities and MFI growth, to determine the challenges in the industry in relation to MFI growth, to assess the relationship between people’s financial literacy and MFI growth. The data collection methods involved were questionnaires and documentary reviews. A case study research design study was used, a sample of 100 respondents was obtained by convenience and purposive sampling techniques. The sample comprised of 60 non employees respondents and 40 employees respectively. The findings of the study revealed that, there are a number of opportunities that, UTT can use to ensure a smooth growth of the mutual fund, this include a number of prospective customers who have not yet informed about MFI products and its benefits, availability and the continuous expansion of the banks services which can help for distribution of the products on continuous basis. Also the study showed that, a number of challenges, including, lack of qualified distributors and financial advisers, lack of customer information, and agents selling non – mutual fund products contribute to slow growth of MFI. Lastly, it was observed that, on the side of the relationship between financial literacy and MFI growth , majority of the people are not well knowledgeable about mutual fund products and MFI industry in general. Therefore, more knowledge on the importance on mutual fund is needed since other customers are not aware on how MFI can benefit them. It was concluded that, no business can exist without customers. Customers’ value is an asset to the organization. Hence, in order for the MFI to grow, the trust needs to ensure that it considers its information system is good to all cities regions and districts all over the country so that opportunities can be communicated effectively to prospective customers.
Description
A dissertation submitted at Mzumbe University in a partial fulfillment of Masters of Science in Accounting and Finance (M.Sc. A & F) of Mzumbe University
Keywords
Financial literacy, Mutual fund industry growth, Opportunities for mutual fund growth, Mutual fund products, Mutual fund industry