The impact of information and communication technology towards Small and Medium Enterprises performance in Kariakoo market Ilala Municipal

dc.contributor.authorEzekiel, Nasibu
dc.date.accessioned2026-06-19T06:23:40Z
dc.date.issued2019
dc.descriptionA dissertation submitted in partial fulfillment of the requirement for the degree of Masters of Business Administration in Corporate Management (MBA-CM) of Mzumbe University
dc.description.abstractCurrent business environments have been significantly affected by Information and Communication Technologies (ICT) and therefore ICT adoption by businesses has been potential for their performance. The main objective of this research is to assess the impact of Information and Communication Technologies towards Performance of Small and Medium Enterprises in Kariakoo market, Ilala municipal. This research used a descriptive survey design and targets the population of registered Small and Medium Enterprises located at Kariakoo market. A total sample of 100 SMEs has been selected using convenience sampling method, the same consist of general merchandise, money transfer, boutique, restaurants and consultation with 20 SMEs each. The study uses both primary and secondary data whereby primary data has been collected using questionnaires; analysis was done by using descriptive statistics and cross tabulation. Mean, standard deviation, frequency tables and cross tabulation has been adopted to find out how data tend to agree or disagree with research questions. Data was presented using frequency tables and cross tabs. The study shows that before ICT adoption cost of ICT did not impact performance of SMEs at Kariakoo market as evidenced by majority respondents of 77%. On the other hand results revealed that after ICT adoption, cost of ICT impacted performance of SMEs at Kariakoo market as agreed by 81% respondents. Furthermore before ICT adoption, ICT awareness did not impact performance of SMEs as disagreed by 59% of respondents but after ICT adoption SMEs performance has been impacted by ICT awareness as agreed by 63% respondents. Nevertheless ICT usage before its adoption did not impact SMEs performance as disagreed by 74% but ICT usage after adoption impacted SMEs performance as agreed by 80% respondents. It is recommended that some ICT costs should be rationalized and shared among SMEs while Small Industries and Development Organization should create the platform for SMEs practitioners to share experience, learn and become aware of ICT benefits so that they adopt it. Also SMEs should upgrade themselves and adopt more advanced ICT in addition to cellular phones to perform better than currently.
dc.description.sponsorshipPrivate
dc.identifier.citationAPA
dc.identifier.urihttps://scholar.mzumbe.ac.tz/handle/123456789/2118
dc.language.isoen
dc.publisherMzumbe University
dc.relation.ispartofseriesThesis
dc.subjectInformation and Communication Technology
dc.subjectSME’s – Tanzania
dc.subjectWork performance
dc.titleThe impact of information and communication technology towards Small and Medium Enterprises performance in Kariakoo market Ilala Municipal
dc.typeThesis

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