Browsing by Author "Komba, Mercy Mlay"

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    Customers' experiences with e-banking: A case of academic staff at Mzumbe University, Tanzania
    (East African Journal of Management and Business Studies, 2024) Komba, Gabriel Vitus; Komba, Mercy Mlay
    This study investigated the customers' experiences with e-banking. The study was conducted at Mzumbe University because the faculty members, especially those from the Faculty of Science and Technology, have the ICT know-how required to offer insightful analyses of e-banking systems. The study employed a qualitative research approach, using the case study design. Through purposive sampling, the researchers selected 12 knowledgeable participants in technology-related fields. ICT expertise was required to ensure participants could provide insightful comments during the effective discussion on e-banking systems. Their technological expertise improved the overall quality, credibility, and relevance of the research findings. The study used an interview guide as the source of data, in-person and telephone-based. The study used the thematic approach in analyzing data. The study revealed that most of the respondents used e-banking platforms, which helped people manage their accounts more efficiently and reliably while also saving money. The convenience of executing transactions and obtaining account information prevailed, which increased the perceived value and general convenience of e-banking platforms. On the other hand, a few individuals reported hesitance due to prevailing security issues. The study recommends that banks should create user-friendly interfaces and improve the efficiency and convenience of online banking platforms. Furthermore, there is a need for strong security protocols that address the prevailing security issues.
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    Factors that influence eBusiness adoption in selected districs in Tanzania
    (International Conference on eBusiness, eCommerce, eManagement, eLearning and eGovernance (2015): 1-19. Print., 2015) Komba, Mercy Mlay; Ngulube, P
    Purpose-Tanzania government has been making efforts to provide its information and services through internet. However, e-government adoption has been quite slow. Few publications explore e-government adoption in the Tanzanian context; therefore, this paper aims to assess factors that influence citizen adoption of e-government in Tanzania.Design/methodology/approach- A survey was administered to elicit factors for e-government adoption in Tanzania. Findings- The results of multiple linear regressions indicate that social influence and system quality significantly influence e-government adoption in Tanzania. Research limitation/implications- In light of these findings, researchers should conduct a similar study using other different e-government adoption models to identify more factors that influence e-government adoption in Tanzania. Practical implications- Policymakers and e-government project teams should consider these factors to facilitate e-government adoption within the
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    The influence of ChatGPT on digital learning: Experience among university students
    (Global Knowledge, Memory and Communication, 2024) Komba, Mercy Mlay
    Purpose This study aims to investigate the influence of ChatGPT, an AI-based chatbot, on the digital learning experience of students at Mzumbe University. Design/methodology/approach This study adopted a qualitative research design to gather in-depth insights from participants. Semi-structured interviews and an analysis of previous chat content were used as primary sources of data. Thematic analysis was used to analyze the qualitative data, allowing for the exploration of participants’ perspectives, experiences and opinions regarding the integration of ChatGPT into the learning process. Findings The results of the study demonstrated that ChatGPT is widely used in educational contexts and has a positive influence on students’ study habits, academic performance, and understanding of course material. Students appreciated the system’s simplicity, tailored instructions, and the promptness and accuracy of the responses. Despite the possibility of isolated mistakes. Research limitations/implications It is important to recognize the limitations of this study. First, the sample size was small, limiting the broad application of the results. Second, this study’s narrow emphasis on students at Mzumbe University limits its applicability in other situations. Furthermore, depending on self-reported experiences, biases, such as individual interpretation or recollection bias, can occur. Practical implications Educators can maximize ChatGPT in the classroom by using study insights. Its advantages, such as effectiveness and enhanced performance, highlight the possibility for student-centered learning. Practitioners are guided by their awareness of problems, such as probable errors. Constant updates guarantee ChatGPT’s applicability and provide educators with useful advice. Social implications Peer impact is highlighted in this study concerning social factors on the adoption of AI in education. Resolving issues preserves public confidence. Views influence public opinion and direct policymakers in discussions about safe AI use. It influences public attitudes while navigating the ethical integration of AI. Originality/value This study offers insightful information about the impact of ChatGPT on digital learning in Tanzania’s higher education. It makes innovative research contributions that enhance educational practices and emphasizes the advantages, difficulties and demands of responsible usage in the context of AI-based chatbots.
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    Usability and challenges of cloud storage: Perspectives of academic staff at Mzumbe University, Tanzania
    (East African Journal of Education and Social Sciences, 2024) Komba, Mercy Mlay; Komba, Gabriel Vitus
    This study aimed to explore the perspectives, preferences and challenges of Mzumbe University faculty regarding cloud storage adoption. Utilizing a case study design, the researchers conducted semistructured interviews with a purposive sample of 15 faculty members to capture diverse viewpoints. The study used the thematic analysis approach to analyse the data retrieved from interviews. Based on the findings, the study concluded that cloud storage systems have several advantages, such as easy accessibility features, robust security protocols, service compatibility and intuitive user interfaces. These benefits encourage academic personnel to collaborate and increase productivity. However, some challenges existed. These are related to internet access, cost, lack of formal training and security. The study recommends that enhancing the university internet infrastructure is critical to guaranteeing reliability and fast connectivity for effective utilization of cloud storage. The university may also think of offering financial assistance for supplementary storage requirements to academic staff.