Abstract:
Employee recruitment is the process by which firms, organizations hires employees to ensure that the required number and types of employees are available to perform organizational activities and accomplish organizational objectives successfully. This research paper focused on the assessment “Promoting Organization Competitiveness through Employee Recruitment: A Case of Airtel Tanzania limited” the objectives of the study wer to show the applicability of modern tools in recruitment process, to identify factors which hampers modernization of employee recruitment processes to show the link between recruitment and business competitiveness.
The study reviews literature that explores what has been done in relation to evaluating the effectiveness of employee recruitment in enhancing competitiveness in the organization. The study provides theoretical and conceptual contributions from different studies Also empirical findings from various literatures were reviewed.
Data were collected from 100 respondents were interviewed and use of questionnaires and these consisted of Directors, Managers, Operating officers and operational staff. Data collection methods used were interviews and documentary analysis while Data collection instruments used was interview questions, questionnaires and documentary review schedule.
It was revealed from the study that, the employment recruitment particularly the competency based recruitment have played a great role on the promoting the organizational competitiveness, to the extent that it has managed to attain the so called sustainable competitive advantage, that it performing better than its rivals in the Tanzania communication industry. The study recommended organizations and other stakeholders should rely on competency based recruitment as well combining effort to alleviate unethical behaviors which is facing recruitment process such as favoritism and corruption so as to be in position to promote organizational competitiveness
